It’s my pleasure to announce that I have purchased Rockstar Finance.
If you’re a blogger or deep into the personal finance blogosphere, you likely know what Rockstar Finance is.
If you’re simply kinda interested in personal finance and reading a few blogs, you might not.
So in this post, I’ll tell you what Rockstar Finance is, why I bought it, and where it goes from here.
The History of Rockstar Finance
Rockstar Finance (RSF) was started in 2013 by my buddy J Money at Budgets are Sexy.
It began with a simple idea: highlight the best personal finance articles every weekday, both on the site as well as through an email list.
Or, as he said it: “If it鈥檚 awesome, it goes on the site.”
It started slowly but over time became a hit. Readers loved that they could get an email each weekday that listed the best personal finance posts. It helped them find new and interesting posts by bloggers they often didn’t know.
Over time the site grew and began adding more features.
Next was a directory of personal finance bloggers. It lists details on money bloggers (at least all of them who want to be discovered) like name of site, net worth, and social media accounts.
J Money used this collection to begin polling bloggers. He’s asked them for their favorite books, best money apps, and top podcasts so far.
More recently, RSF added forums for both personal finance geeks (talking about money) and bloggers (a “secret” lounge where we chat about all things blogging — yes, very nerdy and I love it).
Those are just the highlights. There’s lots more and plenty to keep both money nerds and bloggers very happy.
The Potential of Rockstar Finance
Every blogger who’s ever been featured on RSF knows the impact. “Being Rockstar’d” is a great thing for a blogger, driving up to 5,000 visitors to their site.
For even a medium-sized blog, that’s a pretty good number. I know the times it’s happened to me that it drove tremendous traffic…and many of those people stayed at ESI Money as long-term readers.
At Fin Con this year I talked with J Money about the potential of RSF — just as a fan. I suggested several ideas to grow the site. It was a fun chat.
Little did I know that he was thinking of transitioning out.
That is until I received an email in November asking me if I might be interested in talking.
Uh, yes!
I’ll let J Money tell you himself why he wanted to phase out and eventually sell but let me just say his reasons are very noble and he’s making what I consider to be a great, family-focused choice.
The Sale of Rockstar Finance
I’ll spare you details of the conversations we had after I received that email (though you probably would love to hear them, I do need to keep some things private), but I can tell you that we came to an agreement that we both love.
J Money was able to benefit financially, free up his time, and still remain part of RSF (more on that in a minute).
I was able to get a business with tons of potential which could help readers and bloggers alike.
Best of all, J Money and I are kindred spirits despite the fact that we’re opposite in many ways. He’s cool, creative, and a totally awesome guy to know. I’m not that cool (more awkward than cool), analytical, and an awesome guy to my mom and wife (but the jury’s still out on what others think). Anyway, just being around J Money has raised my coolness factor to heights it hasn’t seen since I was king of the fifth grade playground. Yes, it’s been that long.
Why Buy Rockstar Finance?
Many of you are probably wondering why I’d want to buy RSF. After all, I’m retired, right? What am I doing buying a business (which will certainly mean more work) when I’m supposed to be kicking back and relaxing?
Well, there are several reasons but they fall into two main categories.
I’ll break them into sections as follows…
Financial Reasons
From a pure financial standpoint, I believe RSF has a lot of potential. I think it will be a good investment and I wanted a good investment.
The backstory is as follows:
- When I retired, I set up a budget. It revealed (though I already knew this) that my assets would churn off enough income for us to live off of. This is why I don’t need to sell any assets to fund my retirement.
- Initially my budgeted income sources were (in order of impact): rental income, dividends from index funds in taxable accounts, P2P investing, and businesses (two blogs).
- Over time, things changed a bit as P2P didn’t work out and I started withdrawing cash.
- Separately, ESI Money took off.
- In addition, my real estate investments did better than expected — so much better that I willingly initiated some major maintenance (parking lot, remodels, new furnace) to lower my income (and taxes) this year.
- Furthermore, our spending is much lower than anticipated in retirement.
Combine the points above — much more income, liquidation of some assets (P2P loans), and lower expenses — and the result is a pile of cash. By the time I bought RSF, I had almost $350k in cash.
The “problem” with this was there was no great place to deploy it for both growth and income. The options:
- I could buy more real estate but 1) I like to buy when prices are low. The markets I’m interested in are sky-high — it would take a 50% crash to make me consider a purchase, 2) I’m not really interested in crowd-funding real estate, 3) Buying more real estate would add no portfolio diversification, and 4) I feel like I’ve already won that game so perhaps I should stop playing.
- I could get into dividend investing. I considered it, but it doesn’t really get me that excited. Plus the income side isn’t that great.
- I could plow it into index funds. But that wouldn’t help with diversification or income.
So I parked the money in “high interest” accounts. “High interest” is as much of a misnomer as “Affordable Care Act” is. These days “high interest” means a 1% return if you’re lucky. Ugh.
I had previously considered buying a business (shortly after I retired) but most of them were:
- Too expensive
- Time intensive (would require me to spend TONS of time on them — like a full-time job)
- Location dependent
- Not something I was interested in (they didn’t get me excited)
Then RSF came along and allowed me to:
- Invest in something I enjoyed
- Generate decent income and have an opportunity for growth
- Diversify my investments
- Own a business that didn’t require a great amount of time
- Be location independent
In addition to all these, RSF has the side benefit of allowing me to serve the personal finance blogging and reader community, two groups of people I’m quite fond of.
So it made sense. In addition, there were a couple other considerations worth noting:
- This investment is not that risky for me. Yes, it was low six figures, but in the scheme of my net worth it’s inconsequential. It’s also not vital for my financial independence. If I lost it all it would not make one bit of difference for me financially. Yes, if you live like no one else, you can eventually live like no one else.
- I want to generate more income so I can give more. Giving has always been a big part of our lives and is easier to do when you make a higher income. This past year we continued to give but did so from assets (we donated appreciated index funds). That’s fine, but has a limit and I want to do more. RSF has the chance to generate decent income so we can give more (we’ll still give appreciated index funds through our donor advised fund but will then replace those assets with the income — effectively allowing us to increase our cost basis without paying taxes.)
Those are the financial reasons for the purchase. Now to the next reason…
Personal
There were several personal reasons to buy RSF. Here are the major ones:
- I enjoy building businesses. It’s fun to me. It’s not work. Developing strategies, creating plans, implementing programs, working with teams (Steve and Cait are part of the RSF team in addition to J Money) — all of these are enjoyable to me. The longer I’m retired the more I realize I’m not really as much “retire early” as I am “financially independent”. Yes, I’m retired from my career, but that doesn’t mean I can’t work on things I enjoy — like blogging.
- I’m good at business. I really don’t want to brag in any way, but I did have a fairly successful 28-year business career. Of course there were lows as well as highs, but overall things were mostly positive. So I think I can make RSF even better than it already is.
- It’s a flexible, low time cost business that can be run from anywhere (can we say “Caribbean”?) As long as I have an internet connection and an awesome team like I do, I can run RSF. And it’s not going to require me to spend 8 hours a day on it (in fact, I think ESI Money will requires more time because creating content takes a lot of effort.)
- I want to give back to the personal finance blogging and reader communities. I’ve been blogging for 12 years now. During that time I’ve developed some great friendships and added new ones — both with bloggers and readers. I have a fondness for these people and want to continue serving them by highlighting great content. When you get to a certain age (and financial status) your focus shifts a bit and giving to others takes a larger role in your life (or at least it does for me).
- This is a potential business my kids could be employed by/own/run one day. And if not them, perhaps their spouses. Sure, they’d have to learn a bit about personal finance, but not so much that they’d have to write content — they just have to recognize good content.
In the end, buying RSF is simply fun and easy. So why not give it a go?
The Future of Rockstar Finance
Many bloggers and readers are likely wondering what the future holds for RSF.
There are two parts to the future — the short-term and the long-term.
In the short-term, there won’t be any major changes. If we weren’t announcing the change in ownership no one would probably ever know notice any difference. (That said, there is one program we will launch soon that I think readers and bloggers will LOVE!)
There are three reasons for this. One is simply a practicality: time. It’s the holiday season and right after that I’m planning a big vacation (which I’ll tell you about later). I also have a trip planned in late February, so I won’t have time to make a ton of changes for a couple months or so.
Second, and really more importantly, I want to take time, gather input from a wide range of people, and hear what the community and the RSF team have to say before I decide what to do. Yes, I think I have some great ideas, but I know others do to. And I want to hear their thoughts on how RSF can serve them. I guess this is the marketer in me who simply wants to know his audience better so he can give them what they want.
And finally, Rockstar Finance is doing GREAT the way it is!! There’s no rush to change anything when all is going so well.
In the long-term, there will probably be changes, but I have no idea what they will be. My intention is to make RSF bigger and better — for both readers and bloggers. What this means specifically, I’m not sure at this point. I need to hear from people, consult with J Money and the RSF team, and then decide where we go.
BTW, as you may be wondering, J has agreed to stay on as a consultant during the transition and then later (after his child is born) as needed. My guess is that he’ll be as active as ever with RSF, but now he can just focus on the strategy part.
No matter where we decide to go, my commitment is to make the site an even more impactful resource for all involved.
That’s it for now. Thank you for your past and future support of RSF. It’s going to be a fun ride!
Update: See why I sold Rockstar Finance.
Oh wow congratulations ESI & J!!! This is the biggest news of the year!!! If it was April 1st, I would think you鈥檙e pulling our legs :-).
Looking forward to seeing where this takes the pf community.
Ha! We joked once that if we had done it April 1, no one would have believe us! 馃槈
Looking forward to helping you grow your site — you’ve got some good stuff over there.
Wow. Did not see that coming.
I wish you the best on your new business.
Thanks. Appreciate it. It’s kinda my Christmas present to myself. 馃槈
This is good news. I am very happy that J is still part of the family. J is such a nice dude!
I wish you the best of luck John. In case you need help, do let me know!
All the best
Ben
He really is. It’s been awesome to get to know him even better. Now he can focus on the fun idea stuff he loves so much while I handle all the dirty work. LOL!
All a part of my evil plan, haha…
New to all this and really enjoying Rockstar Finance site. Keep it up! And Congratulations to both of you.
It’s been fun reading all the great posts out there and picking the best ones (I begin selecting what’s featured on Thursday). Hope you keep reading because there’s some GREAT stuff out there.
I am hooked so you won’t be getting rid of me anytime soon, not as a reader anyway. The jury is still out on my blogger’s capability:)
Congrats ESI! I’m glad to see RSF is staying in good hands. I was a bit worried about who bought it when I started reading the email, but this is good.
We’ve got some GREAT stuff planned! Stay tuned!
Congrats ESI! I think this is a very savvy move for both of you.
Notice how I worked the Caribbean into the post? 馃槈
You made a wise investment John. I have no doubts about the future of online content and RSF is a solid buy.
If I had a decade of blog experience, you would have had a competing offer from me hahaha xD But seriously, congrats!!!! So glad this kept in the “family.”
Haha! Well, if my kids don’t want to manage it, I may sell it to you in 10 years for $1 million!!! LOL!
I’m a relative newbie on this site (mostly lurker!) but I’ve read items from his site. I look forward to seeing what happens – and I’m a big fan of people making choices that allow them to spend time with their families. Congrats to both of you!
Yes. I admire him so much for the reason behind why he sold…
Congratulations!
This sounds like a Win-Win for all involved.
I’m glad the site will keep Rockin’
It will indeed!!!
That’s awesome ESI! Sounds like a great opportunity for you and I like how you game plan future employment opportunities for kids, should they desire it. Always nice to have options for them, or fall backs. That’s a similar thought I’ve had with my business asset. I’m really excited for you and the future of RSF.
You made me do it!!!! I’ve been following your business efforts and it got my juices flowing! 馃槈
How amazing, John! Good luck as you transition into the new ownership 馃檪 I have benefited greatly from the Rockstar community over the past few years and look forward to the new phase!
Keep writing some great stuff — I’ll be reading (and sharing). 馃槈
Congrats to both!
Thanks!!!
Congratulations, ESI. It’s nice to hear that there was a win-win arrangement in this purchase.
Will you be creating content and writing articles at all or just providing direction, guidance and bigger projects like what you alluded to in the post?
Thanks,
-Mike
Probably a bit of everything for now. As you might imagine, there’s a lot to do and I have plenty of ideas.
You wouldn’t happen to know a currently unemployed sales/marketing guy that could help, do you? 馃槈
Congratulations! RSF is a pretty awesome site and I look forward to see where it goes from here!
Appreciate your friendship, Jim. There’s good stuff ahead!
Congratulations, ESI! What an awesome investment and great situation for you and J! I can’t wait to see what you do with Rockstar – Enjoy being back in “building a business” mode!
I really am enjoying it. Thanks!
Congratulations ESI Money on the purchase!
Thanks! Appreciate your writing and I’ll be watching! 馃檪
Why did you buy Rockstar? Why wouldn鈥檛 you? It鈥檚 there crown of the Personal Finance community. I know you will have the utmost of success with it. Congratulations!!!!
I kinda thought the same thing…
I CHANGE MY MIND – I WANT THE CROWN BACK!! 馃槈
Congratulations & best of luck! I鈥檓 sure it will be a blast.
If nothing else, it will give us something to chat about at Fin Con next year!
Congrats on buying Rockstar Finance!!! It has been an amazing community while I’m sad to see J $ sell it I am excited to see where it will go from here. I can’t wait to see what you have in store 馃檪
Brace yourself… 馃檪
Huge Congrats John, based on your reasoning and financial situation it seems like a great deal for you. And running everything from the Caribbean could be even better 馃檪
Looking forward to seeing what’s in the hopper!
I actually am working on the Caribbean idea. Stay tuned in the early months of next year for an update.
Wow Epic Monday Morning 馃檪
I did not expect to wake up to that !! congrats!! knowing your attention to detail, This site has a very bright future
Appreciate that!
Saw your podcast notes today that there’s a big announcement from you too. Can’t wait to listen to it at the gym later!
What a surprise! Congrats to both of you! I’m excited for the future of Rockstar FInance.
Appreciate that!!!!
Congrats!! I can’t wait to see what the future holds. I’m a big fan of both sites.
Thanks…there’s some good stuff coming…
What an announcement! Thanks for sharing and super excited to see where you take RSF 馃檪
Congratulations! This is very interesting news! I can almost see the wheels churning as you imagine the future of RSF. So excited for you and J$!
I hope your internet slow down has gotten better. And you’ve always been way cool in my book.
Haha! It seems ok today. maybe they forgave me? 馃槈
Nice move for both of you, congrats! Looking forward to the new developments.
Congrats on buying the site. I look forward to seeing what new things will be coming down the pike. Because of RSF featuring an article of mine my page views doubled and my subscribers went up by over 500%. It is a great site and I am sure will only get better!
We’ll be working to make it even better. It’s nice to have a site that’s been manged so well and is already on an upward path. Now it’s time to add some rocket fuel!
So glad to hear that, Jason 馃檪
Exciting times!!!! May the best of your past be the worst of your future.
Equal parts congrats to both you and J!! You know he thinks the world of you to hand over this baby so I look froward to seeing how you raise it. ?
RSF gave me my first big break (and 2nd,3rd,4th…) and I am forever indebted. You now have the amazing opportunity to do the same for a bunch of new blogs and I have no doubt you鈥檒l add your own spin. I鈥檓 super excited for you!!
Be sure to let me know if you ever make it to the Chicago area. I head up the local Rockstar Forum meetup group and we鈥檇 love to host a meetup for you (similar to the FinCon meetup but usually with more alcohol and less people ?). If not, I鈥檒l for sure see you at FinCon next year and hopefully by then your predictions for my blog will have come true…if only I would sit down and write!!
I LOVE Chicago! But I don’t get there often. Will certainly let you know if I visit.
Big news! I can’t think of a better guy to take the reins from J$. And Yes, you are a good guy. Not just to your wife and kids, but to others as well. Like me, for example. I assume you’re also an excellent golfer because a) you’re retired, and b) how do you measure yourself against other golfers? By height. 馃槈
Have fun with your new acquisition — I’m excited to see where you take it!
Cheers!
-PoF
Appreciate that! Maybe I’ll take it to the Caribbean… 馃槈
Wow! This is going to be great, ESI… Good luck 馃檪
Wow, did not see this coming! But ESI, what a purchase! It鈥檚 clearly among the best sites to own in the PF blogging world. I know you will bring the best of your business experience to take RSF to new heights! I was delighted that quite a few of my articles were featured here by J$ – hope I can count on that happening in the future as well!
Keep writing great stuff and we’ll keep watching (and sharing)! 馃槈
Wow! This is big! Congrats to you and J Money. I am sure it is a win-win for both of you guys.
ESI, congratulations! What a great opportunity to lead a community that is already so strong and engaged. We can’t wait to see what you have in store for us all.
Congrats ESi. I look forward to seeing new features. If you enjoy it why not?
That’s what I thought!
Congrats! I’ll be interested to see how Rockstar evolves.
I’m not a fan of change, so I was sad to get the email this morning. But when I learned that you were buying it, I was relieved! I trust you’ll do a fantastic job with RSF. (And then I felt silly, because I know J. Money wouldn’t leave it in the hands of someone who wasn’t awesome.) 馃檪 I look forward to seeing where RSF goes from here! Congrats.
yeah!!! who do you think I am? 馃槈
Congrats! Thanks for being so transparent about why you bought RSF. I will be forever indebted to the RS team for sharing my articles and I can’t wait to see all the new and wonderful things you have planned for the site.
Congrats on the purchase! I’m glad you will still council with the current team. Smart move! All the best.
Congrats to you and J – both better off as a result, which is how transactions are supposed to work! Best of luck with your newest poker in the fire
Awesome news John – great that you were in such a position and J wanted an out. Looking forward to what the future of Rockstar has in store!
Congrats to both of you. Glad j is still part of the site and think its cool what hes doing to spend time with the family. Congrsts to you esi for taking the chains and look forward to seeing what you come up with!
I’m looking forward to seeing what you do with Rockstar Finance. You’re very right about the site’s potential. It’s a great resource that I hope you’re able to reach even more people with. Curious to see how you’ll reach those who don’t even know they should be looking for you. Best of luck and may the odds be ever in your favor.
Good thing I spent 28 years as a marketing executive! 馃檪
Very excited for this and to see both of you all take RSF to another level!
Please let us know if there is anything we can do to help!!
Here’s to another 4+ years, my man 馃檪
Yessss! I love this comment the most, hehe. So glad to be working with you right now, John, and grateful Jay was able to connect us through this project!
Me too!!!!
Congrats to all involved. Just found ESI earlier this year and spend a ton of my free time working the things I am reading into my FIRE plan. Had not heard of Rockstar until this email but if ESI likes it enough to buy it I am a fan. Guess what I will be reading tonight.
Congrats John! I love your rationale on why RSF was a good fit for you and I’m excited to see what the future holds with Rockstar in your hands.
Really exciting news, ESI! That’s a great opportunity, and Rockstar couldn’t have gone to a better owner.
Ps – does this mean you’re growing a Mohawk now?
Ha! Not quite…
Wow, congrats John! I just read J’s email and now your post and when I first read the headline line there was definitely a moment of ‘Oh no, not Rockstar!’ But then I kept reading and found out it was you taking on the role and the reasoning behind it all and I’m excited about the changes coming down the pipes.
Good luck and have fun.
Congrats and thanks to both for being transparent in the change of ownership and the reasons behind it. I look forward to the future of RSF and being a tiny part of it. It sounds like more good things to come.
Nice one – congratulations on this! Seems like a fun investment to make as well. Looking forward to what direction you end up taking the ship down the line!
— Jim
Congrats, John! I know you’ll do well. And I just love the idea of your kids coming into the Rockstar fold in the future.
Congratulations, sounds like a win win! I’m glad to see this resource is staying inside the community. I’m certain that I’m not alone when I say that if it wasn’t for Rockstar Finance, and the great people behind it, I might not have kept my blog going.
Best of luck with your new venture, and awesome retirement project. I’ll be looking forward to seeing you grow the community 馃檪
Really exciting news John! Rockstar is definitely one of the places that I owe a lot too, so glad to see that it’s going to stay in good hands! Best of luck!
Congratulations guys. I鈥檝e used and enjoyed the site extensively (and will continue to do so)!
Congrats on the purchase. Rockstar is great!
Great move! Whatever you spent, it is a good one because valuations for online properties are so cheap compared to EVERYTHING ELSE!
I鈥檝e considered buying more assets too, but I just don鈥檛 have time with the newborn anymore. Just trying to keep my head above water now.
I鈥檓 pretty sure you will do great with RSF. Who said retirement would be boring right? You just never know!
Best,
Sam
Right! This is more fun to me than playing golf or watching TV all day!
Congratulations on this move! It’s awesome to see the torch passed to such a great member of the community. Can’t wait to see what you (and whatever team you keep/put in place) do to keep the momentum going with Rockstar. Good luck!
Love it John. Looking forward to what RSF will become in the near future. You already have a great team working on the site, adding more brains will make it even better.
In John we trust. 馃榾
Keep writing your great stuff — I need article to share!!!!
Congrats to you both! While I’m sad to see J$ sell it, I couldn’t think of anyone better to be taking the reins. RSF has been one of my favorite sites these past few years, for the community and for finding new blogs to expand my knowledge. It has definitely made a HUGE impact on the PF community and I have no doubt that you’ll continue the legacy!
Thanks! Appreciate that!
Pretty cool, John. It was a pleasure meeting you outside on the patio at Fincon the first day, and I am already looking forward to experiencing the next adventure at Orlando.
I’m currently in the “building wealth” stage of life, so I find it cool to see that passion, and life dreams, continue to be the biggest motivators even when you enter into the “accomplished wealth” stage of life like you’re in. Keep executing your passions and dreams and you’ll be wealthy forever. Peace, brother.
Wow, congratulations! I’m more than happy to hear that Rockstar Finance opens this new chapter in good hands 馃檪
Two of my favs merged together! Awesome stuff and continued good work!
Congratulations. Glad to be part of this awesome community and looking forward to your new exciting plans.
Congrats to you both!!! 馃檪
Great move – J and John! It’s good to see a win(J)-win(John)-win(all of us) transaction like that.
Like others have said, I owe Rockstar and J a lot for helping me to get started and grow in my early days. I think generosity is at the heart of what Rockstar is all about, so that’s my first feedback for what to keep as a heart and soul of RSF 2.0.
Can’t wait to see what you both do going forward! Let me know how I can help.
Much love, brother 馃檪
Congratulations to you both! I am super excited to see what the future holds in store for each of you and for RSF. Best wishes for a most prosperous 2018!
Congratulations !! Looking forward to reading about the new enterprise and how it complements your future and your finances.
As they all have said, Nice work and congrats. I am very excited to see how the site is going forward. I imagine the awesomeness will grow exponentially. Nice work!
I love the attitude in deciding to purchase. Like “eh, it could thrive or fail, and I don’t care financially. I just love it and want to grow this community!” You’re personally invested in it, and you’re great at what you do, so you’re going to do fantastic, I’m sure!
That said, I’m glad J Money is staying around in a consulting role, too, because I think his unique personality has a lot to do with the success of the site and particularly the forum!
Thank you, sir! I’ll def. be sharing my opinions with John for the good or the bad haha, but then it’ll be up to him whether to listen to me or not 馃檪 But we’ve had a lot of great discussions so far so we’re off to a great start! And that line up there pretty much solidified it with whether he was the perfect fit for the job or not… Wanting it because he was passionate about it and not for the $$$! Very rare to find that concoction, so beyond thrilled it we found each other throughout this 馃檪
My first two clicks on most days (ESI & Rockstar)…so it seems like a perfect fit! Congrats!
A big congratulations, John, on the acquisition! Between you, Rockstar Finance, and the community, It’s hard to imagine a better outcome for everyone. Rockstar Finance has such a unique place in the curation of content, and with the number of PF blogs and niches increasing, intelligent curation is going to be ever more important to its readers. It was my first one stop shopping experience years ago, when I began finding that online personal finance sites were now competing with my beloved world of books. Not only that, but I have a special place in my heart for RSF as one of the first places I reached out to after starting my own blog within the last month. Keep up the building and the dreaming.
LOVE TO HEAR THIS!!!
Congratulations ESI on your new venture. I am sure RSF will reach new high under your leadership and guidance.
Congratulations! Great to hear that the site remains in good hands and looking forward to where it’s going!
Great move! You could have used the money to jump into the ‘creepy’ currency bandwagon, but you didn’t.
I鈥檓 new to the blogging and personal finance community, and I have already benefited so much from the Rockstar Website and community. I am inspired to do more #actsofkindness, write more posts and inspire more readers to take more accountability for their personal finance. Looking forward to collaboration and awesomeness.
YAYY!!! The site is working!! 馃檪
Wow! I just listed my new site on Rockstar last several weeks ago… and just found your site literally this week…Wow! And congrats! Michael CPO
Exciting news! Rockstar Finance is a great resource, so good luck to you all, and will look forward to hearing the plans for the future.
Seems like you made a wise decision! Happy to hear you will be continuing to grow the personal finance blogger community. And, instead of a Mohawk, maybe you should go with a handlebar mustache or ponytail? It could work!
Anyway, looking forward to the new ideas you come up with and watching Rockstar grow!
(Please say ponytail, please say ponytail!!!)
J$ How did you not include the stipulation to grow a ponytail in the contract!?
Congratulations to you! We all know you’ll do wonderful things with RSF!
Congrats. Looking forward to seeing how things evolve. Glad that there aren’t too many changes in store, because as the old adage goes, if it ain’t broke, don’t fix it.
Still, very exciting times.
Wow, John, congratulations on the big purchase! That’s outstanding! I was reading J$’s post about it and was worried at first – until I read that you would be the one taking over. That’s fantastic. I hope to support you and Rockstar even more in the future. I hope you enjoy your new endeavor!
Congrats John! This seems like an awesome fit for J$, Rockstar and for you. I’m excited to see what happens next.
After meeting you in person, I think you’re the same kind of awkward as me and ton of other people who communicate more online in than in person. For me, I when I have a chance to write, I’m able to better communicate my ideas and convey my thoughts. It can be awkward to be as eloquent on the spot.
At least things get easier when more people know you and you know more people – which Rockstar will no doubt help. 馃槈
I actually read about the sales of Rockstar Finance somewhere else. What a coincidence that I landed on your website to learn that you are the one who bought the website. This is indeed a landmark not just for you but for personal finance bloggers. I join other well wishers to congratulate you on this landmark achievement. Congratulations!
Congrats to both of you! Sounds like a win-win and RSF’s going to keep rockin’ going forward
Subscribed (to Rockstar Finance)! So happy for you.
This is exciting and huge! I love it! Congrats on both sides!!
I’ll never forget the first time we got picked up… I kept getting all these alerts that our traffic was through the roof. Had no idea why, but sure enough I looked in my email and there it was, my article in the news letter.
Looking forward to the future and seeing where it goes.
WHAT. HOW DID I MISS THIS EARLY IN THE WEEK.
Congrats to you both! This is really, really freaking cool. I mean I approve 110% of what J has built, but I could also easily see you do very well with this!
Man. I’m excited to see where this goes.
Ciao!
Wow, that’s huge news. Congratulations on your new venture. I’m looking forward to see your plans take the site in the coming new year.
Congrats and all the best on the acquisition! Now you have another goal to add to 2018: building on the future or Rockstar Finance 馃檪
Excellent decision! Wish you the very best in your RSF venture. Please keep us posted and keep rockin’